JBP GEOrge
Meet GEOrge.
JBP’s new AI-powered visibility optimiser
AI-powered with an expert touch
JBP GEOrge combines AI-powered analysis with JBP’s strategic communications, content and digital expertise.
The platform reviews how your organisation performs across search, content, competitors and AI-generated results, then turns those findings into clear, practical recommendations.
It does not just show where you rank. It helps identify where you are visible, where you are being missed, what competitors are doing better and what content could help improve your online presence.
The result is a clearer picture of how your organisation appears online – and a more focused route to improving visibility.
What JBP GEOrge analyses
SEO performance
GEOrge reviews SEO foundations including page titles, metadata, technical structure, keyword targeting and overall search visibility to highlight improvements and quick wins.
GEO readiness
GEOrge assesses whether your content is clear, credible and structured so that AI tools and answer engines can accurately represent your organisation.
Content quality
GEOrge identifies whether your pages answer audience questions, provide sufficient depth and cover the search terms that matter most to your organisation.
Competitor visibility
GEOrge benchmarks your online presence against key competitors and identifies where others are appearing ahead of you and where opportunities exist to improve.
Authority and trust
GEOrge reviews credibility signals including backlinks, case studies, credentials, media coverage and sector expertise that strengthen your authority and trustworthiness online.
Conversion journey
GEOrge assesses how clearly your website communicates your offer and how easily visitors can take meaningful action or make an enquiry.
See GEOrge in action
JBP GEOrge gives organisations a clearer view of their digital visibility through practical scorecards, competitor comparisons and content recommendations.
The platform can show:
- Visibility scores across SEO and GEO
- Priority content gaps
- Keyword and search term opportunities
- Competitor comparison data
- AI search readiness
- Website and conversion journey improvements
- Recommended next steps
This means you do not just receive a list of issues. You get a clear view of what matters, why it matters and what should happen next.
What’s included in the audit?
Website visibility review
A review of how visible your organisation is across key search areas, including branded and non-branded visibility.
SEO foundations
An assessment of key SEO elements including page titles, metadata, headings, structure, keyword usage and page quality.
AI search visibility
A review of whether your organisation appears, or is likely to appear, in AI-generated answers and recommendation-led search results.
Competitor comparison
A comparison of how your organisation performs against selected competitors across relevant search terms, services and topics.
Content gap analysis
A review of missing or underdeveloped content that could be limiting your visibility across Google and AI search.
Quick-win recommendations
A clear set of practical recommendations showing where improvements could be made first.
From insight to action
JBP GEOrge does more than highlight visibility gaps. It helps turn audit findings into a practical plan for improvement.
Once the audit is complete, we will talk you through the findings and explain what they mean for your organisation. This includes where you are performing well, where you are being missed, how competitors are appearing and what steps could improve your visibility.
Our digital and content team can then support you with the next stage, from quick technical improvements to ongoing SEO and GEO content programmes.
Why it matters
Your organisation may have a strong website, clear expertise and a good reputation – but that does not always mean you are visible when people are searching.
Potential clients, customers and stakeholders may be looking for services like yours without searching for your name directly.
They may be asking questions such as:
- Who are the best providers in this sector?
- Which businesses offer this service?
- What should I look for when choosing a supplier?
- Which organisations have experience in this area?
- What are the main options available?
If your website does not answer those questions clearly, or if competitors are creating stronger content around them, your organisation could be missed.
JBP GEOrge helps show where those gaps exist and what can be done to improve.
Who is it for?
JBP GEOrge is designed for organisations that want to improve their online visibility, strengthen their content and generate better-quality enquiries.
It is particularly relevant for:
- Professional services firms
- Planning and property businesses
- B2B organisations
- Logistics and supply chain companies
- Energy and infrastructure businesses
- Trade bodies and membership organisations
- Public affairs and stakeholder-led organisations
- Local government-facing suppliers
Get a free JBP GEOrge audit worth £250.
To mark the launch of JBP GEOrge, we are offering 10 free audits, each valued at £250. Your audit will give you a practical view of how visible your organisation is across Google, SEO and AI search, with clear recommendations on what could be improved. There are only 10 free audits available. Once they are filled, the free audit offer will close.