The Art of Effective Public Affairs Campaigns
At JBP, our expertise encompasses PR, marketing and digital. Public affairs is a key part of our business, led by Nick O’Hara in our Westminster office. Here, he sets out JBP’s approach to public affairs, providing a very high-level overview of the different elements to consider when conducting a UK public affairs campaign. JBP’s clients […]
5 ways to optimise your PR for search engines
Public Relations (PR) and Search Engine Optimization (SEO) are key parts of all effective reputation building and management strategies. With global executives attributing 63% of their company’s market value to reputation, no business can afford to miss a trick here. Are PR and SEO related? PR and SEO are both long-term brand strategies that help […]
Communicating post Coronavirus – how the pandemic will shape the way we communicate and engage in the future
The coronavirus will affect every facet of business and communication is no exception. Coincidentally, JBP had been organising an event called Keeping up with New World of Communications focussed on the changing landscape of the function which had to be postponed due to the pandemic – a number of the themes and trends we were […]
JBP provides support for world’s first wireless in-heart micro-computer
JBP has supported the media launch of the world’s first wireless in-heart micro-computer to be implanted in patients in the UK – on behalf of its client Vectorious. The procedures took place at Birmingham’s Queen Elizabeth Hospital and Hammersmith Hospital, part of Imperial College Healthcare Trust. The V-LAP is a pioneering device designed to dramatically […]
JBP gains top score for service and management practices from global PR network
JBP has secured a 95% rating from international public relations group, Worldcom, for its service quality and business management operations. The national strategic media and communications group, which has offices in Bristol, Westminster, Cardiff, Manchester and Warwick, gained top tier scores for its strategic approach, client satisfaction, business management practices and its contribution to the […]