Ben Croft

Account Manager

What brought you to JBP?

After leaving University with a degree in International Relations and Politics I joined an international development Think Tank, working in their Public Affairs and Communications team on topics that ranged from Energy to International Aid. I have previously worked for a political intelligence company, a Public Affairs firm and Rory Stewart’s campaign to become next Mayor of London.

I joined JBP in March 2021 and enjoy the variety that agency life has to offer.

Tell us about your role

As an Account Manager, I lead several large political engagement campaigns where I am responsible for anticipating and monitoring the political environment for trends, opportunities, and risks. I also develop and execute a range of communication strategies for clients, often involving complex areas of law reform where I provide advice on the best approach for success. 

I enjoy working with clients to develop comprehensive communication strategies that will help achieve their end goal and running campaigns that help shed light on important issues.

What is your skillset?

Political and parliamentary research, strategic communications, stakeholder engagement, languages, event management and campaigning.

What do you do in your spare time?

I am an avid cyclist and long-suffering Fulham FC fan. At the weekend I will be spending time with friends and family.